Whatever type of professional or entrepreneur you are at some point you will need to do some market research. That gap in the market doesn’t mean anything until you’ve done some research to make sure it’s viable.

Here are some tips on how to carry out your research.

It’s known that most people prefer to watch a video than read text or look at static images. Video usage is on the rise, with more than 95% of UK homes (and rising) have broadband its becoming much more accessible.  YouTube is rated the 3^rd most popular site in the world, video is here and here to stay.

The transactional nature of online shopping requires merchants to engage continuously and effectively with existing and potential customers. There are two basic challenges: attracting people and making them return repeatedly. The communication tools deployed must bring a fresh persuasive message, with a personalised touch related to the consumer’s behaviour. Here are just some of the tools that can facilitate effective relationships.

It’s the single largest infrastructure ever built in all time. Banned in Egypt and a legal human right in Finland. The number of people using the internet is massive; with over two billion subscribers the internet is huge!

We all use the internet but what for? What do we all actually do with it? Well I know I’ve recently done some research, shopped, made contact with friends, did some business. The fact is we use the internet for almost everything. There are more and more things to use the internet for and there are more people to do it with.

Did you know?

• 50% of the UK mobile internet traffic is for Facebook.

• 80% of Companies use social media for recruitment.

• YouTube is the second largest search engine in the world.

Do you need help with social media?

Don't get left behind, find out how the social media revolution can work for you.

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