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What is pay per click?

 

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What is pay per click?

In the hyper competitive world of online promotions and marketing, finding new and effective ways to attract visitors to a site can make all the difference to new and growing businesses.

Though there are lots of ways to improve SEO, drive web traffic and increase brand awareness, one of the most effective online marketing tools available to small and medium sized enterprises is pay per click advertising. Easy to initiate and affordable to run, pay per click campaigns have been shown to produce significant results time after time.

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How big do you think the internet is?

 

shutterstock 223785412With over one billion websites, more than two billion users worldwide and a content pool that’s growing faster than most of us can comprehend, the internet is a seriously big place.

If you’re trying to get a blog, website or online store noticed, understanding just how enormous the internet really is should give you a good idea of what you’re up against, so let’s take a look at some of staggering web based statistics to find out.

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Reflecting on 2014

Identity 2014

With 2015 well under way at Identity we’ve taken a quick look back at last year as well as a snapshot of what this year has in store for us!

Last year the word ‘team’ was certainly the theme. We made sure that we not only grew in size but knowledge too, making sure that we stayed at the very cusp of the ever-evolving world of technology and online media.

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Merry Christmas & Happy New Year 2015

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Wishing you all a very Merry Christmas and a Happy New Year.

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Anglia Business Exhibition 2014

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Identity are attending the Anglia Business Exhibition 2014.

Stand No 027 - Floor Plan

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10 Some ecard Valentines to Tickle Your Funny Bone

Someecards-Hearts

 

Tackle the high pressure this Valentine's Day by arming yourself with humor. (Chocolate doesn't hurt either.) Some ecards helps keep things light with rib-tickling ecards perfect for lovers, singletons and scrooges.

Scroll through 10 of our favorites and share with your special someone.

 

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Free Newsletter Campaign - Happy Christmas!

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Wish your customers a Happy New Year and drive traffic to your business.

We are giving away a free newsletter campaign with every new website in December and January!* Wow!

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6 Tips for Entrepreneurs During the Holidays - Relax a little

Holidays

 

If you’re an entrepreneur or self-employed, chances are you struggle with taking any real time off. Sure, your lifestyle may allow you to “work from anywhere,” but you’re not recharging the batteries when you’re chained to your smartphone or iPad, even while sitting at the beach.

It’s never easy for a business owner to take time off. For starters, taking a week off usually means no paycheck for that time. And more importantly, when you're a solo entrepreneur or small business owner, there’s the very practical matter of figuring out who's going to mind the shop and take care of clients in your absence.

Fortunately, with many clients and vendors also taking vacations for the holidays, the end of the year is practically the one time when it’s easy to sneak in some guilt-free and stress-free time off. Here are a few tips to make your holiday time off as smooth as possible:

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Winner of the 7" Tablet PC Giveaway!

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Left lucky winner (Nicholas Jackson from Dummett Copp LLP) Right (Thanasi Gray Identity Web Design Ltd)

The menta trade fair 2013 was a wonderful success! There was a wide range of companies exhibiting from specialist foods and drinks through to inventors and investors. Hundreds visited the event and Identity were very pleased to meet many of you.

However, if you were not at the winning draw the question on your lips may be, “who won the tablet PC?” We are pleased to say, thanks to Leanne at menta who drew the winning business card out of the box, that Nicholas Jackson from Dummet Copp LLP won and collected his prize on the day.

Thank you Menta, thank you all who visited us and we hope to see you again soon.

 

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12 Questions to Ask Before Hiring an SEO Expert

SEO12ways

So how do you vet an SEO expert when the days of the "quick fix" are dead and gone?

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