Through the use of globalisation and our world becoming increasingly interconnective, many consumers use websites such as Google to find conmpanies specific to what they are trying to find. How about using Apple Business or services like Bing to connect with potential customers to help maximise business potential and growth!

What is Apple Business Connect? 

Apple Business Connect is a new service to help put your business on the map, to make it easier for customers to find your business through the use of  Apple Maps. This allows you to control how people interperate and perceive  the business, as making a good impression is crucial in retaining those potential customers. 

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Key Functions 

There are many functions available to customers through this service, allowing them to easily find out about the company and any key information that they may need, creating a seamless transaction which is instantaneous!


Timely Offers and Promotion

An example of a function present is that the business can showcase limited-time offers and announcements, leaving customers informed about promotions, seasonal products, or special events directly within their search results on Apple Maps. This enhances engagement as customers are likely to explore the business and what it has to offer is they will be getting a good deal, potentially encouraging high spending as they may be more inclined to spend more money on your products than planned. Once impressed with the service delivered, the customer loyalty with the business will be built, helping boost sales through promotion and overall benefit your business.  


Why should you use Apple Business Connect?

Throughout 2022 and 2023, Apple's dominance remained between 49.9% and 56.1%. There are 85 million phone users in the UK. This shows the reliability of Apple and how many people use and enjoy the products and services they are creating, removing any uncertianty that customers may have when using this app due to its unfamiuliar nature which is counterbalanced due to the layout of Apple Business Connect. 

 


Bing Places for Business        

Bing Places is a 3 step service to list your business to reach online customers effectively.

  1. Firstly, claim or add a listing
  2. Complete your listing profile by adding information and photos to tell customers about your business
  3. Lastly, verify your business and protect it from unauthorised changes

Benefit of using Bing Places

Three in 100 searches are Bing and still equate to 13.9 billion (13,900,000,000) monthly searches globally. For the UK, this is 605 million searches per month and 29 million monthly users. By using this services, businesses can be guaranteed search optimisation and an increased volume of traction, helping boost your business! 


Conclusion 

Apple Business Connect and Bing Places are two services which can help you boost business traction and potential by allowing customers to search for your business through a simple yet efficient website. By incoorperating this into your company, it can attract customers and help propel the success of your business.  Contact us today to learn how we can help you make the most of Apple Business Connect and Bing Places to drive your business forward.