Organic SEO

Organic SEO is the process of optimising your website to ensure it is search engine friendly and structured well with good quality content. The intention behind this is to get it ranked for targeted keywords relevant to your business. This is usually a good option to uptake if your business is orientated around website sales / leads or those looking to increase website visitors. It's rare for anyone to search past the first page of a google search, with the correct optimisation and well researched search terms to target we can help you achieve first page results.

Local SEO

Local SEO is the goal of getting your website ranked well on search engines for local search terms. This is an ideal option for those with a brick-and-mortar store who want people in the area to be aware of the business. While the local map listings are displayed within the standard Google organic search listings, separate algorithms populate the main Google search results for local rankings and the local map search results. As a local business, you have the opportunity the appear within both the main organic search results and the local map pack at the same time.

Activities Include

Optimisation and Reporting for Targeted Keyword Phrases - We will optimise and report on and agreed amount of keyword phrases that are important to your business and its website. 10 'Top 10 Rankings' Guaranteed - We will get you 10 'Top 10 Rankings' on Google over the course of your programme. There is no contract, however, the programme for 10 low-medium ranking keywords is 6 month. More keywords or different agreement is out of scope and will need to be agreed between both parties before work can commence. Monthly Optimisation & Rankings Report - We will provide you with a monthly report that shows how your business has progressed through the search engine rankings.

Web design process

Well-designed websites offer much more than just aesthetics. They attract visitors and help people understand the product, company, and branding through a variety of indicators, encompassing visuals, text, and interactions. That means every element of your website needs to work towards a defined goal.

RESEARCH AND REQUIREMENTS

At this stage we capture your project requirements, goals and objectives. This stage is very important in getting a good idea of what your project expectations are.

DESIGN

From the logical work flows and site structure, right the way through to the correct shade of colour on the text - design is important. We all love to see things in action, identity provide you with viewable and in some cases clickable prototype designs so you get a good feel for your project. Identity works with you until your design is perfect and ready for the next stage

BUILD

We design and build your project for your customers, to meet their expectations and yours! The user’s expectations and your aims and objectives are what identity balance to deliver excellence.

MARKETING

A really good website will not work if it's never seen. Identity can provide focused strategic marketing campaigns that work with your business model and deliver to your aims and objectives.

SUPPORT

Identity understands that support is key to the ongoing success of your business. Our support is specifically tailored to you and your business, from design, website updates through to SEO and website maintenance identity work around you.Our friendly, experienced and helpful team are here to help you make the most of your website

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Get in touch today!

We design websites that convert, drive traffic, get leads and boost business profits. Want to kickstart your journey? Call or email us today!

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01473 807014

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