Beautifully crafted website design
Website Design
Web design is the art and science of creating websites that are not only visually appealing but also functionally robust and user-friendly. It encompasses a variety of disciplines, including graphic design, user experience design, interface layout, and search engine optimisation.
Responsive Design
Responsive web design is the practice of creating web pages that fluidly respond to the size of the user's screen. It prioritizes adaptability, allowing content to render correctly whether accessed from a desktop, tablet, smartphone, or even a smartwatch.
Branding Design
Branding design is about more than just a logo; it's about creating a comprehensive visual language that can be applied across all mediums and touchpoints of a brand. It's the visual story that encapsulates the essence of a brand and communicates it to the audience.
Interface Design
The key part of your site. The first part your customers will see. A User Interface (UI) is the space where interactions between humans and machines take place, either an app or a website. Identity are specialists in creating UIs that are high quality and match the branding/aesthetics of your company.
It is important to take into consideration the experience of the user when landing on your website. If the colours, images etc are not to a high standard, it can deter a user from staying on your site, and in turn losing a potential client. It is undeniable that customers prefer websites with impactful appearances and captivating features. We have produced many high-quality websites from a range of companies. Will yours be the next?
Responsive Web Design
Fundamentally, a responsive design is a way of building a website that will automatically scale the sites content, to consider the size of the users device screen. We believe at identity it is key to have a responive design for your site, as it can help you solve a lot of problems. These days, it is highly more likely for a user to view your website from their phone or tablet, rather than a computer screen. Making a site mobile-friendly will improve the way it looks on both large and small screens. This will avoid any inessential resizing, scrolling or zooming that you would need to do on an unoptimized site. We aim to keep potential clients on a website, rather than having them frustrated by trying to naviagate a site not fit for their screen size and possibly losing their interest.
Previously, you would need to create multiple different sites to match every screen size. Designing just one site that adjusts itself accordingly is the way forward. By appealing to both mobile viewers and desktop users, you will ultimatly increase you target audience size leading to a rise in web traffic for your business.
Identity has many years of experience when it comes to optimisation of websites, will yours be the next?
Logos, Branding and Brochures
At identity we offer a range of services that can help your business exceed. Besides just building high-quality websites for a range of businesses, we provide many more design services. A brand new logo for your website is always an option. An outdated logo can look out of place or off brand on a modern website, staying consistant creates an identity.
Keeping your clients up to date with newsletters and brochures is an excellent way to keep a consistant target audience.
In order for your Web site to be successful, users must visit the site to find information or accomplish tasks. The first step is to clearly define your organisation and users' needs, goals, and objectives. We will then capture in detail your business goals and objects. With these two key parts of information we will marry them in harmony to deliver the correct customer experience.
Case Study - Total Football Direct
When it came to building the new, updated site for Total Football Direct, the site needed to capture attention whilst maintaining a professional image. Every website we build has its own distinctive personality. Whether it’s playful, entrepreneurial or innovative, a site’s look, layout and content should reflect the personality of its brand.
The Total Football Direct website we created performed well and scored it's goals, in-turn they returned to us to create a sister site, Total Gymnastics Direct. Both websites share a recognisable branding to one another and are aimed at similar target markets yet they still boast their own individuality.
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We cannot fault the excellent service provided by Gavin and Nas at Identity Web Design. We recently took the opportunity to rebuild and improve our website and although this initially seemed a daunting task, Gavin and Nas made sure the process ran smoothly.They were always happy to help with any issues and now the website is up and running, the ongoing service is invaluable. Being able to just pick up a phone and having the confidence that any issues will be resolved quickly is extremely important to us.Identity have provided us with a website which meets all our requirements and will most certainly improve our online presence going forward. - Karen Cornforth, Managing Director
Excellent communication, very helpful, patient and lovely staff and a highly professional service. The team have completely transformed our website and they made the entire process as easy as possible. It's been a very long time since our website has been updated and we are delighted with the results. Thank you so much! - Helena Moles, Clinic Administrator
Case Study - Suffolk Medical Clinic
Like all of the responsively designed sites that leave our workshop, the new Suffolk Medical Clinic website will automatically adapt to fit the screen it’s being viewed on. Not only is this great for SEO, customers love the ease with which they can navigate the site and find the information they’re looking for. This was a big reason for the website update was to open a whole new avenue of mobile customers.
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Affordable Web Design tailored to suit your business.
