Design That Works for Your Users, Your Brand
Website Design
A successful website blends visual appeal with practical function. It should be easy to navigate, visually engaging, and designed with your users in mind. A great user experience doesn't just look good—it helps your visitors find what they need quickly and easily.
At Identity, we understand that effective design extends beyond visual aesthetics. It involves creating a seamless and satisfying experience. That’s why we build websites with usability, performance, and visual clarity as the foundation.
This process takes more than creativity—it requires deep technical knowledge and design expertise. Our experienced developers know how to merge layout, function, and modern design techniques to build cohesive, user-friendly websites.
Responsive Design
Your users are accessing the site from a variety of devices, including smartphones, tablets, laptops, and desktops. With responsive web design, your site automatically adjusts to fit any screen size. A separate mobile version is no longer necessary.
We use flexible layouts and fluid images to adapt your website’s appearance. Media queries further ensure it functions properly across every device. This not only improves user satisfaction but also boosts engagement and search performance.
A mobile-optimized site is no longer optional—it's essential. We make sure your website delivers a smooth experience for every visitor, wherever they are.
Branding Design That Connects
Through colours, logos, fonts, and messaging, it creates a visual identity that connects emotionally with your audience.
Our technical skills allows us to build brand designs that are not only beautiful but also strategic. Whether you need a new logo or a complete brand update, we are here to help. We create designs that reflect your business’s personality and values.
A strong brand design sets you apart from competitors and builds customer loyalty. Our team works to ensure your online presence speaks clearly and consistently to your audience.
Interface Design
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When users land on your site, your interface is the first thing they notice. We design clean, easy-to-use interfaces that feel natural to navigate and align with your brand identity.
A well-designed interface encourages visitors to stay longer and interact more. That’s why we focus on usability and visual impact, ensuring that every page is both functional and beautiful.
Our goal is to build an interface that supports your users while reflecting your company’s values and voice.


More Than Just Web Design
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We offer a full suite of design services that go beyond your website. We create branding assets like logos and brochures, as well as digital materials like newsletters and banners. We help businesses present a consistent and polished image across all platforms.
We tailor each piece to your brand, helping build trust and recognition with your audience.
Case Study - Total Football Direct & Total Gymnastics Direct
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Identity Web Design has demonstrated their expertise in web development with their work on Total Football Direct and Total Gymnastics Direct. These websites showcase a seamless integration of design and functionality, providing users with an engaging and informative experience. Through intuitive navigation and visually appealing layouts, Identity has made it easy for visitors to explore the wide range of products and services offered by both brands.
The inclusion of high-quality images and descriptive content enhances the user experience, helping customers make informed decisions. Moreover, Identity's use of responsive design ensures that the websites are accessible across various devices, making them user-friendly for all. Overall, Identity Web Design has successfully captured the essence of Total Football Direct and Total Gymnastics Direct, delivering websites that are both visually appealing and highly functional.
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We cannot fault the excellent service provided by Gavin and Nas at Identity Web Design. We recently took the opportunity to rebuild and improve our website and although this initially seemed a daunting task, Gavin and Nas made sure the process ran smoothly.They were always happy to help with any issues and now the website is up and running, the ongoing service is invaluable. Being able to just pick up a phone and having the confidence that any issues will be resolved quickly is extremely important to us.Identity have provided us with a website which meets all our requirements and will most certainly improve our online presence going forward. - Karen Cornforth, Managing Director
Excellent communication, very helpful, patient and lovely staff and a highly professional service. The team have completely transformed our website and they made the entire process as easy as possible. It's been a very long time since our website has been updated and we are delighted with the results. Thank you so much! - Helena Moles, Clinic Administrator
Case Study - Suffolk Medical Clinic
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When Suffolk Medical Clinic needed a new website, they turned to Identity. We built a sleek, modern design that highlights their services and simplifies navigation. High-quality images and informative content provide visitors with everything they need. We wrap this in a responsive layout that works on every device.
The result is a professional, user-friendly website that perfectly reflects the clinic’s values and commitment to care.
View WebsiteLooking to Kickstart Your Next Web Project?
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Affordable Web Design tailored to suit your business.


