When it came to building the new, updated site for Total Football Direct, the site needed to capture attention whilst maintaining a professional image. Every website we build has its own distinctive personality. Whether it’s playful, entrepreneurial or innovative, a site’s look, layout and content should reflect the personality of its brand.
The Total Football Direct website we created performed well and scored it's goals, in-turn they returned to us to create a sister site, Total Gymnastics Direct. Both websites share a recognisable branding to one another and are aimed at similar target markets yet they still boast their own individuality.
Take a look with us at some of the features of both sites:
The old website looked tired and was not easy to navigate, the new site utilises the colourful branding in a contemporary way with easy to use navigation throughout the website.
Like all of the responsively designed sites that leave our workshop, both sites will automatically adapt to fit the screen it’s being viewed on, providing a seamless experience regardless of the device you are viewing from. Not only is this great for SEO, customers love the ease with which they can navigate the site and find the information they’re looking for and take their shopping sessions from one device to the next. This was a big reason for the website update was to open a whole new avenue of mobile customers, which they are now benefiting from.
Full featured CMS
The full featured CMS that we built into the new site will help to control exactly what information, images and content appears on their site. Allowing them to create the web presence they need, this full featured CMS is a 'must have' in today’s fast moving digital age, saving on fee's for future website updates, allowing for live product changes and more.
We created a feature rich ecommerce platform to cater for the websites diverse requirements. After working closely together with the client, we were able to fine-tune these features and create a site that did everything the client needed it to, allowing for easy amendment of products on the go and more.
CSV Product upload
The flexible e-commerce system allows for mass upload of categories, products, and related content saving time and resources in what could of been a time consuming process to do so.
Customers feel confident making a purchase by utilising our secure payment gateway which has SagePay integrated.
Total Football Direct use an EPOS system to enhance their businesses process and provide a fast and responsive experience for their customers.
The website uses an SSL certificate improving security which is imperative to securely process transactions. The use of an SSL adds a padlock to the users browse letting them know that this is a safe, trusted website that they are browsing
To find out more about our website design skills, or to discuss a project of your own, get in touch with a member of our team today. Contact us