Transform Your Brand's Reach with Expert Digital Marketing Solutions
SEO
It's rare for anyone to search past the first page of a Google search. Everyone wants to be on the first page, but not everyone deserves to be there. With the correct implementation and optimisation throughout your website, combined with astutely selected terms to target, we have had great success transforming small stores into local ranking dominators.
We analyse your website’s structure and aim to optimise it to deliver an ultimate experience for both users and search engines. By leveraging solid keyword & market research, we guide your SEO strategy and set realistic ranking targets, ultimately enhancing your online presence and visibility across digital platforms.
PPC
Pay-per-click (PPC) advertising is a powerful way to get your website at the top of Google searches for specific search terms. PPC campaigns can deliver quick returns, driving potential customers to your site. When done right, PPC can earn you valuable leads and increase ROI. At Identity, we tailor PPC campaigns to your business needs, ensuring we target the most relevant keywords and avoid wasting spend.
By consistently optimising the targeted pages, we ensure they perform well, driving meaningful results. Monthly reports provide you with insights into what's happening with your campaign, helping us adjust strategies for optimal performance across search engine results pages (SERPs).
Social Media
Get social media marketing working harder for you. We bring a wealth of unique insight and unrivalled experience to help grow your social media presence. Social media management is the process of creating, publishing, promoting, and managing content across various social media platforms such as Facebook, Twitter, and LinkedIn. By doing so, we open your business to a wealthy hub of leads, clicks, and opportunities to promote your content.
By integrating effective digital marketing techniques, we can help you grow your online community, foster engagement, and promote your products or services to a wider audience.
Targeted Marketing
From our base in Ipswich, we offer an extensive range of digital marketing services tailored to businesses throughout Suffolk and its surrounding areas. As SEO consultants, we provide services like AdWords campaigns, digital marketing campaigns, and organic SEO to enhance your online visibility and drive results.
Whether you're a small local business or a larger enterprise, we have the skills and experience to help you achieve your goals. By developing a custom digital marketing strategy, we ensure your business reaches its target audience and stands out in the crowded digital landscape.
With search engine marketing and effective online advertising, Identity ensures that your business makes an impact where it matters most.
Cooperative Marketing Process
Identity Web Design brings extensive experience to a diverse range of businesses, offering comprehensive digital marketing solutions that drive growth and success. Our team of skilled designers, developers, and marketers collaborates with you throughout the process, valuing your ideas, goals, and vision. We combine them with our expertise to bring them to life.
With years of industry experience, we handle all aspects of digital marketing. From creating visually stunning website designs to implementing effective marketing strategies, we ensure your business stands out online across digital channels. By working closely with you, we guarantee your website reflects your brand and communicates effectively with your target audience. Whether you're a small business or a larger enterprise, Identity has the expertise to help you achieve your goals.
Client Communications
Reaching out to new consumers while maintaining communication with existing ones is possible through email marketing. This is a crucial component of any digital marketing plan, regardless of the size of the organisation. Businesses can benefit greatly from content marketing via email, improving customer interactions and increasing brand exposure.
As an entrepreneur, you're always seeking new ways to grow your business and establish connections with clients. Email marketing campaigns can help you achieve these objectives by sending targeted messages to the right people at the right time, ensuring effective digital marketing.
Get a return on your investment by making sure people visit your site.
Case Study - Detail Your Eye Candy
Introducing the new website for Detail Your Eye Candy, showcasing their car detailing services and sister site, Shield Your Eye Candy.
The updated site benefits from ongoing SEO, with over 25 keywords on the first page of Google. This has significantly increased web traffic and inquiries.
We built a full-featured CMS into the site, allowing them to easily manage content, images, and updates without technical skills. This saves on update fees and keeps their content current.
We also manage their social media, regularly posting on Facebook and Twitter. Consistent blog posts help maintain their audience across different platforms.
Case Study - Collins Skip Hire
Collins Skip Hire, a long-time client, recently updated their website with a modern design, easy-to-use booking forms, and live feeds for reviews and updates. The new look highlights their many services and helps visitors find the right skip.
We also added an Instagram feed on the homepage to keep users updated, Google reviews feeds were added to show customer reviews.
Our work has helped them reach the first page of Google for over 35 search terms. Doubling their website traffic and greatly increasing inquiries.
Our Ipswich office:
Stour Suite,
7 Wherry Lane,
IP4 1LG