Transform your brand's online presence with our innovative digital marketing agency.

SEO


Rarely do individuals explore beyond the first page of a Google search. Everyone wants to be on the first page, however not everyone deserves to be there. By setting up your website correctly and choosing the right keywords, we've helped small stores become top-ranked in their local areas.

We review your website's structure and work to improve it for both users and Google. We base our goals on solid keyword and market research. We guide your SEO plan and help set realistic ranking targets.

 

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PPC


Pay-per-click (PPC) is a way to pay for your website to appear at the top of Google search results for certain words. PPC campaigns are a great to get a quick return of website visitors. When executed effectively, PPC can generate a substantial number of high-quality leads. To tailor a PPC campaign that’s right for your business, we will get to know your business and USP’s.

We'll ensure that you’re targeting the most relevant keywords and not wasting spend and increase ROI. By carrying out ongoing improvements to the targeted pages we will ensure that pages perform well. We produce monthly reports which provide insight into what’s happening with your campaign.


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Social Media


Get social media working harder for you. We bring a wealth of unique insight & unrivalled experience to help grow your social media presence. Social media management involves making, sharing, and handling posts on social media platforms like Facebook, Twitter, and LinkedIn. By doing so, you open your business to a wealthy hub of leads, clicks and ways to promote your content.

 

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Targeted Marketing

By leveraging data analytics and user insights, Identity can identify and understand your target audience's needs and preferences more accurately, allowing us to create personalised and relevant experiences on your website. This may include displaying targeted advertisements, recommending products or services based on past interactions, customising website content to align with user interests, and implementing dynamic pricing or promotions.

Targeted marketing not only enhances user engagement and satisfaction but also improves conversion rates and ROI by delivering the right message to the right audience at the right time. Additionally, it enables us to measure and analyse the effectiveness of your campaigns more effectively, allowing for continuous optimisation and improvement of your websites performance.

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Cooperative Marketing Process

Identity Web Design have catered for many different types of business and have vast experience operating as a digital marketing company. Identity are composed from a skilled team of dedicated professional designers, developers and marketers ready to transform your ideas into beautiful website, with the intention of setting you apart from the crowd and helping your business grow.

Your website is the public face for your business and a strong marketing tool if utilised and presented correctly. Identity understand how important it is to offer the right first impression to your customers when they visit your website. This experience should be pleasant and informative, allowing the customer to engage with your site.

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Client Communications

Reaching out to new consumers while maintaining contact and communication with existing ones is made possible via email marketing. Email marketing is a crucial component of every digital marketing plan, regardless of the size of the organisation. Businesses can gain a lot from email marketing, including improved customer interactions and increased brand exposure. As an entrepreneur, you're constantly seeking for new ways to grow your company and establish connections with clients; email marketing campaigns can assist you in achieving these objectives.

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Felixstowe Digital Marketing

 

Get a return on your investment by making sure people visit your website. Identity can offer various Digital Marketing solutions and a good marketing strategy.

 

Felixstowe Digital Marketing

Case Study - Detail Your Eyecandy

Felixstowe Digital Marketing

Introducing the brand-new website for Detail Your EyeCandy to showcase their car detailing services

We have recently Designed and developed the new website for Detail Your EyeCandy which was to also incorporate sister website Shield Your EyeCandy.

Detail Your EyeCandy are now reaping the benefits of ongoing SEO - with over 25 keywords on the 1st page of google currently, a lack of traffic and to the website and enquiries is a thing of the past.

The full featured CMS that we built into the new site will help control exactly what information, images and content appears on their site. Allowing them to create the web presence they need, this full featured CMS is a 'must have' in today’s fast moving digital age, saving on fees for future website updates, allowing for live content changes and more with little to no technical knowledge.

We currently manage the social media sites for Detail Your Eye Candy, regularly posting to Facebook and Twitter. Consistency in blog posts helps to create a consistent audience. Since not everyone may be on the same social media site, its key to post to a range of social media.

Case Study - Collins Skip Hire

Felixstowe Digital Marketing

Collins Skip Hire have been a client of ours for many years, as with every website over time it was due a refresh. The refresh included a more modern full width design, custom booking forms, ticker tape and incorporates live feeds for reviews and content updates.

The design had to reflect their broad range of services with focus on connecting visitors with the best skip or their usage. The general aesthetic had to be professional, interesting, and modern.

To promote latest on goings with the business, we have incorporated an Instagram feed onto the homepage, this allows members to post updates and easily promote content. We have also added a google reviews feed, this is a great way to display testimonials from a reputable source whilst providing an easy to locate area of the site to leave a review for Collins.

We are proud to state we have attained first page google rankings for over 35 targeted search terms for Collins Skip Hire and they are reaping the benefits. During the time of their campaign to this date, their website traffic has more than doubled and a lack of enquiries are now a thing of the past.

Felixstowe Digital Marketing

Identity have been designing, developing and marketing websites in and around Suffolk for over 10 years where we have positioned ourselves as one of the top web developers in the county. The team build anything from small brochure websites, to bespoke applications for larger enterprises, if you can think of it identity can create it.

Our Suffolk office:

Stour Suite,

7 Wherry Lane,

Ipswich,

IP4 1LG


 Looking to Kickstart Your Next Web Project?

Affordable Web Design tailored to suit your business. 


Some of the technologies we work with:

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